HI, I'M NOGAH
What you really want to know about me is not written in my CV. I find most things interesting and am curious to learn about nearly anything. A skeptic believer who lives in an organized chaos of well-calculated spontaneity. I love writing, reading, talking and walking (often simultaneously). I think fast and allow myself to change my mind, but I also take responsibility for my previous opinion. Long ago I promised myself to always learn new things and travel to new places (30 different countries and counting). I'm often sarcastic but almost never cynical. I appreciate rebels, critical thinkers and people who respectfully disagree with me. My collection of tiny (and sometimes irrelevant) trivia details is always expanding – feel free to add to it.
RECENT WORK EXPERIENCE
FREELANCE CONTENT MARKETER
2018 - Present
Content Writing: Crafting English and Hebrew articles and submitting them to external publications.
UX Writing and Microcopy: Creating text for websites and apps, including onboarding flows, tutorials, and more.
Email Marketing: Creating inbound marketing funnels and addressing specific events.
Sales Collateral: Writing case studies, eBooks, presentations, and more.
CONTENT MARKETING LEAD, PLAYBUZZ
2016-2018
Content Management: Managing the company blog and crafting thought leadership articles in English and Hebrew. Increasing blog traffic by over 80%, and improving its bounce rate by over 90%. Writing, editing, and working directly with leading industry publications, including: The Huffington Post, Marketing Land, MarketingProfs, etc.
Product Writing: Working closely with the Product team to create tool tips, tutorials, and more.
Email Marketing: Collaborating with the Growth team to form a strong inbound marketing funnel.
Sales Collateral: Working with the Business Development team to create case studies, presentations, and more.
Content Collaborations: Forming relationships with leading companies in the field and creating ebooks, webinars, and reports. Partners include HubSpot, WordPress, BuzzSumo, and Outbrain.
DIGITAL MARKETING MANAGER, ELASTICODE
2015-2016
Content Management: Creating content in both English and Hebrew. Managing relationships with top publications, including: TechCrunch, VentureBeat, The Next Web, Adweek, and Geektime.
Product Writing: Crafting content for product documentation, research papers, tutorials, and more.
Product Hunt: Leading four successful launches, two of which made the daily top 5.
Email Marketing: Strategizing and executing the company's inbound email funnel.
HEAD OF CONTENT, MOBURST MOBILE MARKETING
2014-2015
Team Management: Leading a team of three writers and overseeing task execution on a daily basis.
Content Management: Crafting thought leadership articles, as well as managing distribution.
Email Marketing: Creating original content for the company's inbound email funnel.
Product Writing: Content creation for research papers, business proposals, and more.
Voted “Most Valuable Employee” twice in a row.
EDUCATION & AFFILIATIONS
THE ISRAELI BAR ASSOCIATION
2012
Member
NORTHWESTERN UNIVERSITY SCHOOL OF LAW
2011-2012
Executive LLM, Public and International Law
TEL-AVIV UNIVERSITY
2011-2012
Executive LLM, Public and International Law
BAR-ILAN UNIVERSITY
2005-2010
LLB
GIVING BACK
PITCH TONIGHT – STEERING COMMITTEE
Organizing events providing new opportunities for starting entrepreneurs.
FUTURE COMPANY BUILDER – BOOSTER
Mentoring entrepreneurs on content marketing and storytelling.